You’re good at what you do. But you’re not a professional writer.

Sure, almost anyone can write. But in today’s competitive business environment, only the best writing is good enough. If you’re shooting for the stars, your brochures, ads, business letters and all your other written materials should act as booster rockets – not lead weights.

That means you need a professional writer. A good one.

I’ve had the opportunity to give hundreds of organizations and individuals a boost toward their goals with the power of the written word in its many forms. I’d like to do the same for you.

	Do you want to grow your business?
	Do you want to become a published expert in your field?
	Are you preparing for an important speech?
	Do you want to write a book?
	Do you need articles for your publication?
	Do you need to learn to write better business communications?

It’s not enough just to "get the word out." You have to get the right word out, and do it in just the right way. That’s where I can help. Ads, brochures and direct mail campaigns that are well conceived and skillfully written can put you way ahead of the competition. Press releases will build credibility and keep your name in front of the right people. Newsletters and Web sites do the same, and can become welcome sources of information for the people who are important to your business. Annual reports can serve as effective marketing tools in addition to fulfilling legal requirements. New manuals, business letters and other communications will deliver lots of bang for the buck as long as they are well written. Existing and commonly used communications can be "remodeled" to work harder and better than ever before. All in all, the kind of writing I can deliver is one of the most cost-effective business investments you will ever make.

It’s amazing how much respect you command when you are an "authority." But how do you become one? Simple: get published! You’re not a writer? No problem. You just have to know your stuff … and work with a good ghostwriter who can turn what you know into a compelling, well-organized article, series of articles, or even a book. Getting exposure as the author of features in trade journals, industry magazines and newsletters gives you the kind of credibility and marketing opportunities that money can’t buy. I’ve helped people rise from obscurity to the limelight almost overnight by turning their expertise into published works.

Psychologists tell us that humans place public speaking at the top of the terror scale. Preparing speeches ranks right up there, too. I can help you meet both horrors with calm courage. By working with you to prepare a dynamic, compelling presentation, you’ll have a speech you can be proud of. Plus, when you stand up to deliver it, you won’t have bags under your eyes from staying up all night writing it.

They say there’s a book in all of us. But for the vast majority of people, bringing it out and getting it down on paper in a way that people will want to read it is an insurmountable obstacle. The fact is, it doesn’t have to be painful – not if you have the help of a good ghostwriter. I’ve had the privilege of helping non-writers with something valuable to say produce books that have been read by tens of thousands of people. Whether their objective was to promote themselves, grow their businesses, make money or simply say what they felt had to be said, they each experienced the joy of turning their ideas into tangible published works.

Whether you’re the editor of a glossy monthly national magazine or crank out a four-page quarterly newsletter for your growing business, you know how difficult it is to fill each issue with top-quality articles that meet your publication’s needs. That’s when talented, dependable writers are worth their weight in gold. With over 300 articles for national magazines under my belt, I know how to give editors what they need to make their readers happy … even under tight deadlines.

Not long ago the leaders of a major life insurance company realized that poor writing – even in a simple form letter – can damage an organization’s image. They asked me to rewrite over 100 of their standard letters. But they knew that in order to make a lasting difference they had to train their own people to write more clearly and effectively. They hired me to provide that training. It made a difference. The same principles and techniques I taught them can make a difference in your organization as well.